Interactive Advertising Outlook 2009


http://www.iab.net/media/file/IAB_Interactive_Advertising_Outlook_2009.pdf

A importância de ter e definir um perfil correcto no google:

http://marketing.about.com/b/2009/05/04/google-profiles-can-help-you-gain-marketshare-in-your-name-today.htm

Marketing político a sério! http://www.bluestatedigital.com/

Strategic Database Marketing - Arthur Hughes

http://www.dbmarketing.com/

Uma directora de marketing atenta ao RFID.

http://www.semanainformatica.xl.pt/924/act/500.shtml

Para quem ainda tem dúvidas da importância das redes sociais no marketing dos dias de hoje:

http://www.mediabuyerplanner.com/2009/04/15/top-social-media-for-marketers-twitter-blogs-linkedin-facebook/

B2B Marketing: Reasons to Adopt Social Media Marketing

In a recent study done by KnowledgeStorm of B2B technology decision makers the following statistics were revealed:
90% Participate in Video
80% Participate in Blogs
80% Participate in Wikis
69% Participate in Social Networks
53% Participate in Podcasts
In the same study it was shared that of 69% of B2B buyers use social networks "primarily for business networking and development."

http://marketing.about.com/od/internetmarketingstrategy/a/b2bsocialmedia.htm